Primary research - RESULTS

THE SHAWL

Responses: 10

Questions: 8

Forms response chart. Question title: How old are you?. Number of responses: 10 responses.

The age results do not meet my target market ages, but that is because I sent this questionnaire to college students.

Forms response chart. Question title: What is your gender?. Number of responses: 10 responses.

The responses were made mainly my females with 70%

Forms response chart. Question title: How much do you like accessories?. Number of responses: 10 responses.

Most of the audience like accessories and use them on a daily basis.

Forms response chart. Question title: If you had a shawl / kerchief how would you use it?. Number of responses: 10 responses.

Most of the audience prefer to use kerchiefes around the head. These responses helped me to understand how I will use the shawl/kierchief in the final photos to show my 3D piece. Although I will use it as a shawl to, showing other ways to use it.

Forms response chart. Question title: Do you think hand embroidering can look modern nowadays?. Number of responses: 10 responses.

These responses left me relieved because I had a doubt in what people thought about embroidering and if they agree that this could be modern.

Forms response chart. Question title: How tired are you of seing floral patterns?. Number of responses: 10 responses.

This was also an important question because floral patterns are a trend since a large number of years ago. However, I realized that no matter how much people are sick of floral patterns, they always buy them, otherwise floral patterns would never be a trend. In my opinion, this is due to the fact that floral patterns are very versatile and you can make endless different patterns.

Forms response chart. Question title: Do you prefer kerchiefs or any other classic accessory?. Number of responses: 10 responses.

I can see that people like all types of accessories, however they still love scarves and shawls, and that's what I wanted to know at this stage.


In what way do you think Kierchiefs are different?4 responses
They can have a large number of patterns and textures
In my view, scarves are accessories that can make a difference and catch people's eye.
They are versatile because you can use them in multiple ways
can be wear in many ways

Comments

  1. Sam DarganMay 23, 2021 at 5:01 AM

    Could have had a piece of text that outlined what you were trying to find out in this survey at the beginning of this post. Otherwise, you have some interesting results here - regarding the floral patterns, they are still popular because they have an appeal across demographics. Therefore your chosen group to ask about that might not look to buy this particular product, but it could appeal to other demographics. There is also a thought about the kind of floral pattern that you would include, one that is more likely to appeal to your demographic.

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